Growth Partnership · Tech Startup
Product-market fit is earned. Go-to-market is engineered.
For BC tech founders past ideation who need a full GTM team without the burn of full-time hires.
A fractional growth team for tech startups in BC — from first revenue to fundable traction.
We embed our team in your Burnaby tech startup business and execute — performance-aligned.
Burnaby's tech ecosystem is maturing. Founders who built in the 2020–2022 era on VC enthusiasm are navigating a harder capital environment, and founders starting now are building more carefully. The challenge at every stage is the same: building a great product is the entry fee, but building a scalable go-to-market engine is what determines whether the company reaches $1M ARR, $5M, or exits successfully. We partner with Burnaby tech founders to be the GTM team they can't yet afford to hire full-time — embedded, performance-aligned, and built around your specific market.
Is your Burnaby tech startup business ready?
We partner selectively with businesses that have genuine growth potential. Here are the signals we look for:
What's holding most Burnaby tech startup businesses back
These are the patterns we see repeatedly in businesses that have the potential but not yet the systems:
What we build together in Burnaby
Our embedded team covers marketing, operations, and technology — everything your business needs to grow, under one aligned partnership.
Partnership models
We structure engagements so our incentives are completely aligned with your growth. Choose the model that fits your stage and risk tolerance.
We take 1–3% equity in exchange for embedded GTM leadership. Ideal for pre-revenue to $500K ARR companies with strong product conviction.
Performance-aligned on incremental ARR above baseline. We earn as you grow.
Monthly retainer for senior team coverage, plus stock options that vest over the engagement period.
The Burnaby tech startup market right now
Burnaby's tech ecosystem has the talent, the market access, and the capital relationships — but most early-stage companies lack GTM execution. The founders who build systematic growth infrastructure in 2025–2026 will enter fundraising conversations with leverage; those who delay will find themselves in a market where "we're growing organically" is no longer sufficient for investor confidence.
Burnaby hosts SFU, BCIT and major corporate headquarters including Electronic Arts and TELUS. The market combines mid-market tech buyers with neighborhood-anchored retail and services.
B2B or B2C tech startup at pre-revenue to $3M ARR, based in BC or serving the Canadian/North American market, with a product that has demonstrated real demand and a founder ready for structured GTM execution.
Pre-revenue to $3M ARR
Outside this range? Reach out — we evaluate each opportunity individually.
A Burnaby tech startup business, 12–18 months into a growth partnership
A Burnaby SaaS founder had a construction project management tool with 30 paying customers and $18K MRR — all from personal outreach. The product solved a real problem. The messaging was technical. The website converted nobody. Twelve months after embedding our team: positioning shifted from features to outcomes, the website conversion rate went from 0.8% to 4.2%, an outbound sequence added 8–12 demos per week, content and SEO generated 40% of inbound demos organically, and MRR reached $110K. A $1.5M seed round closed.
Burnaby areas and communities we serve
We partner with tech founders across all of Burnaby — from Metrotown, Brentwood, Lougheed, Edmonds to Burnaby Heights.
Frequently asked questions
Do you work with pre-revenue startups?
Yes, selectively. For Burnaby pre-revenue startups, the equity model works best — we take a small stake in exchange for embedded GTM work. We're selective because pre-revenue is highest risk, and we only take it when we have genuine conviction in the product and founder. If you have a strong thesis and early validation signals, apply and let's have the conversation.
Can you help with fundraising?
We're not a fundraising broker, but we do help Burnaby founders build the metrics and narrative that make fundraising conversations more productive. We've helped companies go from "interesting concept" to "here's our 6-month growth trajectory, ARR growth rate, and pipeline" — which is what closes rounds.
What's the minimum engagement length?
We don't do one-month projects. The minimum meaningful engagement is 6 months — and most Burnaby tech partnerships run 12–24 months. GTM isn't a campaign, it's infrastructure. Building a repeatable demand generation engine requires time to test, learn, and compound.
Other businesses we partner with in Burnaby
From single location to scalable food brand
From bootstrapped online store to high-margin, multi-channel brand
For accounting, legal, consulting, and advisory firms ready to grow beyond referrals.
For medical, dental, and allied health clinics with the capacity and ambition to grow beyond their current location.
Tech Startup partnerships across BC
Want to understand the full model before applying? Read the complete Growth Partner Model →
Ready to build something bigger in Burnaby?
We take a small number of new growth partnerships each quarter. If your tech startup business in Burnaby has real potential and you're ready to invest in building it properly — we want to hear from you.
First step: a 30-minute discovery call. No pitch, no pressure — just an honest conversation about where your business is, where it could go, and whether we're the right fit.