Burnaby, British Columbia

Growth Partnership · Import/Export

BC's position as Canada's Pacific Gateway is your competitive advantage. Are you using it?

For BC traders, importers, distributors, and exporters ready to scale their international operations with strategy, brand, and digital infrastructure.

A growth partnership for BC import/export and distribution businesses ready to capture more of the international trade opportunity on their doorstep.

This is not a consulting engagement

We embed our team in your Burnaby import/export business and execute — performance-aligned.

British Columbia — and Burnaby specifically — sits at the intersection of the largest Pacific trade routes in North America. Businesses that import, distribute, or export through BC have structural advantages over counterparts in other provinces: proximity to Asian manufacturing, the Port of Vancouver, YVR cargo, and established trade relationships across the Pacific Rim. Yet most Burnaby import/export businesses are winning on relationships and institutional knowledge alone, without the marketing infrastructure, B2B digital presence, or operational systems to scale beyond their current client roster. We partner with these businesses to build that infrastructure.

Is your Burnaby import/export business ready?

We partner selectively with businesses that have genuine growth potential. Here are the signals we look for:

Annual revenue between $1M and $30M with strong existing client relationships but no active BD function
Product category with strong BC or Canadian demand and an established supply chain
Importer distributing to Canadian retailers or manufacturers who could be reaching more buyers
Exporter with BC or Canadian products that have international demand but no structured export marketing
Distribution company with capacity to service more clients but no outbound pipeline
Company reliant on a small number of large clients — concentration risk that needs diversification

What's holding most Burnaby import/export businesses back

These are the patterns we see repeatedly in businesses that have the potential but not yet the systems:

No B2B website, product catalogue, or digital presence for trade buyers to evaluate the business
No active trade show, association, or B2B platform presence
New client acquisition entirely dependent on owner relationships and word of mouth
No digital marketing in the language markets of primary trading partners (Mandarin, Punjabi, Korean)
Product pricing and margin structure not reviewed systematically — leaving money on the table
No documented sourcing or supply chain advantage communicated to potential buyers

What we build together in Burnaby

Our embedded team covers marketing, operations, and technology — everything your business needs to grow, under one aligned partnership.

B2B website and trade catalogue development — establishing digital credibility for buyers and suppliers
LinkedIn B2B marketing and trade buyer outreach campaigns
Trade show strategy: event selection, pre-show outreach, and post-show follow-up systems
Multilingual content for key trading partner markets (Mandarin, Punjabi, Korean as relevant)
New buyer outreach: category-specific prospecting for distributors, retailers, and manufacturers
Amazon Business, Faire, or Alibaba/Global Sources channel development
Client concentration risk analysis and diversification roadmap
Trade finance and logistics partner introductions as relevant to growth plan

Partnership models

We structure engagements so our incentives are completely aligned with your growth. Choose the model that fits your stage and risk tolerance.

Revenue Share on New Accounts

Percentage of revenue from new clients or markets we help develop. Fully performance-aligned.

Export Market Entry Partnership

For BC companies entering new international markets — equity stake in the international entity in exchange for market development work.

Flat Retainer + New Account Bonus

Monthly engagement with bonuses tied to new buyer accounts opened and volume milestones.

The Burnaby import/export market right now

Burnaby and BC broadly are uniquely positioned for international trade — and that advantage is compounding as Asia-Pacific trade volumes grow. The businesses that build B2B digital infrastructure, multilingual market access, and systematic BD programs now will be the preferred partners for international buyers and Canadian retailers alike. Trade relationships built on systems outlast those built on personal relationships alone.

Burnaby hosts SFU, BCIT and major corporate headquarters including Electronic Arts and TELUS. The market combines mid-market tech buyers with neighborhood-anchored retail and services.

Who we partner with

BC import/export or distribution business doing $1M–$30M annually, with an established supply chain and client base, and an owner ready to build systematic BD and digital infrastructure to reach new buyers or markets.

Typical business size

$1M – $30M annual revenue

Outside this range? Reach out — we evaluate each opportunity individually.

What transformation looks like

A Burnaby import/export business, 12–18 months into a growth partnership

A Burnaby food ingredient importer had been in business 14 years, served 40 food manufacturer clients across Western Canada, and had never marketed the business online. New clients came entirely from trade shows and referrals. Annual revenue was $4.2M — flat for three years. Within 18 months of a growth partnership: a B2B website with a full product catalogue launched, a LinkedIn outreach program opened 12 new manufacturer accounts in Ontario and Alberta, a Mandarin-language landing page captured 6 new Vancouver-area importers as wholesale clients, and participation in 2 targeted trade shows generated $800K in new annual contracts. Revenue reached $6.1M.

60–90 days to digital infrastructure live; 6–12 months to first new client revenue from digital channels

Burnaby areas and communities we serve

We partner with import/export business owners across all of Burnaby — from Metrotown, Brentwood, Lougheed, Edmonds to Burnaby Heights.

Metrotown
Brentwood
Lougheed
Edmonds
Burnaby Heights

Frequently asked questions

How do you market an import/export business digitally?

Import/export marketing is B2B-first. The primary channels are LinkedIn (decision-maker outreach and content authority), trade-specific directories and platforms (Alibaba, Global Sources, Thomasnet), targeted Google Ads for buyer search terms, and multilingual content for relevant trading partner markets. For Burnaby businesses with Pacific Rim trading relationships, Mandarin-language digital presence is often a significant differentiator.

Can you help with Amazon Business or wholesale marketplaces?

Yes. For Burnaby importers and distributors with consumer or commercial products, Amazon Business, Faire (for gift/home/apparel categories), and Alibaba/Global Sources (for export) are channels we develop as part of a broader distribution strategy. We handle account setup, listing optimisation, and advertising management.

Do you have experience with specific product categories?

We've worked with food ingredients, building materials, health products, consumer goods, industrial equipment, and specialty materials. While we don't claim vertical expertise in every trade category, our B2B marketing and BD methodology is category-agnostic. The first 30 days of every engagement includes deep category research to ensure our approach is market-specific.

17+
Years in BC markets
3
Partnership models
10+
Industries served
MBA — Business Advisor

Other businesses we partner with in Burnaby

Import/Export partnerships across BC

Want to understand the full model before applying? Read the complete Growth Partner Model →

Limited partnerships — Burnaby Import/Export

Ready to build something bigger in Burnaby?

We take a small number of new growth partnerships each quarter. If your import/export business in Burnaby has real potential and you're ready to invest in building it properly — we want to hear from you.

First step: a 30-minute discovery call. No pitch, no pressure — just an honest conversation about where your business is, where it could go, and whether we're the right fit.