Ali Sedighi

I’m Ali Sedighi, based in the awe-inspiring province of BC. My marketing career spans over 15 years, specializing in Martech, web design, cloud solutions, SEO, and growth hacking. I’ve been trusted with millions of dollars in ad spend across various platforms, consistently delivering exceptional returns. My mission is to take your business to the next level within your time and budget constraints.

Best Practices in SMS Marketing: Real-World Examples for Service-Based Businesses

As an advocate for effective digital strategies and a seasoned expert in marketing technologies, I, Ali Sedighi, have seen firsthand the transformative power of SMS marketing across various service industries. By integrating SMS into their communication strategies, businesses can significantly enhance customer interaction and satisfaction. Here, I provide practical examples of how five different service-based …

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The Power of SMS Marketing for Service-Based Businesses in Canada

In today’s fast-paced digital world, SMS marketing stands out as a direct and highly effective communication tool, especially for service-based businesses in Canada. As a marketing and tech partner with extensive experience in growth hacking and customer relationship management, I, Ali Sedighi, advocate for the strategic use of SMS marketing to enhance customer engagement and …

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Choosing a Marketing Company in Vancouver: Key Considerations

Selecting the right marketing company in Vancouver can significantly impact your business’s success. With a vibrant and diverse market, Vancouver offers many marketing agencies, each with different specialties and strengths. Here’s a guide on how to choose a marketing company that aligns with your business needs and goals. 1. Understand Your Marketing Needs Before approaching …

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Effective Marketing Strategies for Vancouver Businesses

Vancouver, with its diverse population and vibrant business landscape, offers unique opportunities for companies to thrive. However, to stand out in this dynamic market, businesses need tailored marketing strategies that align with the city’s unique characteristics and consumer preferences. Here are some effective marketing strategies for businesses in Vancouver: 1. Leverage Local SEO Local search …

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Housing Shortages: An Economic Challenge for Canada and Beyond

Housing shortages are increasingly becoming a pressing issue in Canada and other developed countries, dampening the potential economic benefits of immigration, as highlighted in a recent Bloomberg report. Despite Canada’s success in avoiding a post-COVID recession, a per-capita economic downturn has adversely impacted living standards. The brunt of this impact is being felt most keenly …

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Leadership Challenges Loom for Toronto-Dominion Bank Amid Investigation

Toronto-Dominion Bank (TD), Canada’s second-largest bank, is facing mounting calls for leadership change following an investigation into a US$653-million money-laundering and drug-trafficking operation. The situation has raised concerns among analysts and investors, potentially affecting the bank’s growth prospects. CEO Bharat Masrani, who has led the bank for about a decade, could be at risk of …

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TikTok Fights Back Against U.S. Ban: A Legal and Strategic Analysis

TikTok, the wildly popular social media app, has taken legal action against last month’s U.S. ban, filing a lawsuit in Washington, D.C., to block a law requiring its parent company, ByteDance, to divest itself of the app or suspend its U.S. operations by January 2025. The lawsuit argues that the ban infringes on TikTok’s free-speech …

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Lululemon Faces Greenwashing Investigation Amid Industry-Wide Sustainability Challenges

Lululemon, the iconic Canadian athleisure retailer, is currently under scrutiny by Canada’s competition bureau following allegations of greenwashing, as reported by CBC News. This investigation stems from a complaint filed by Stand.earth, a non-profit organization, which asserts that the company has failed to uphold its sustainability promises made under its 2020 “Be Planet” campaign. The …

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20 Essential Keywords for Local Roofing Businesses SEO in Canada

In the rapidly evolving digital landscape, SEO (Search Engine Optimization) has become an indispensable tool for local businesses looking to increase their visibility and drive more organic traffic to their websites. For roofing companies in Canada, leveraging the right SEO strategies can mean the difference between leading the market and lagging behind. A critical component …

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Top Keywords and Bidding Strategies for Canadian Market Success

In the highly competitive roofing industry, especially within the Canadian market, standing out to potential customers requires a well-crafted online advertising strategy. Google Ads offers roofing businesses an invaluable tool to reach their target audience effectively. However, the success of your campaigns hinges on selecting the right keywords and adopting smart bidding strategies. This guide …

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